Why Do Startups Fail?

It’s a striking fact: 90% of startups fail.

Why Do Startups Fail?

It’s a striking fact: 90% of startups fail. But here’s the surprising part—only 8% of these failures are due to a poor product.

The biggest reasons? Running out of cash, lack of market need, and getting outcompeted. Too many startups build products in isolation, without testing market demand early.

A strong go-to-market strategy and constant market feedback aren’t just nice-to-haves; they’re essential for survival.

Author

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