Europe is quietly but steadily embracing crypto

and the latest insights reveal just how deep the rabbit hole goes for investors and financial institutions alike.

Europe is quietly but steadily embracing crypto — and the latest insights reveal just how deep the rabbit hole goes for investors and financial institutions alike.

Europe Diving Into Crypto

Key Insights into European Crypto Adoption

The report at hand gradually explores the market environment for crypto assets in Europe and provides a deep understanding of the current sentiment and preferences of investors and financial institutions (FIs). Finally, it also presents implications for FIs entering the market. Readers with little time might therefore want to take away the following eight key insights:

01 - Growing investor appetite:

More than 16% of private investors and more than 40% of business investors are already invested in crypto. Further 12% of private and 18% of business investors state that they still aim to invest in the future.

02 - Positive outlook on crypto development:

27% of private & 56% business investors are convinced that crypto will become more relevant in the next 3 years. Only 22% of private investors and 17% of business investors have

03 - Confidence in crypto among FIs:

80% of European financial institutions acknowledge crypto's growing importance and relevance within the financial ecosystem.

04 - Adoption among FIs is slow, with little ambition for change:

Across Europe, just over one-third of surveyed FIs offer crypto services, dropping to just 19% within the EU. Furthermore, among those without an active offering, only 12% plan to launch one within the next three years.

05 - FIs underestimate client demand:

FIs state that only 19% of their client base show a high demand for crypto products suggesting that they underestimate the actual adoption of crypto by private investors by more than 30%.

06 - Crypto provider preferences:

Over 60% of private and business investors only use one or two providers for their crypto services while at the same time 30% of both investor groups would prefer this provider to be their trusted bank.

07 - Custody & Brokerage first for FIs:

Unsurprisingly, FIs are starting with basic offerings like crypto custody (41%) and crypto brokerage (31%) before venturing on to more advanced services like transfers or staking.

08 - White-label Solutions are the standard for FI crypto solutions:

Almost half of surveyed FIs that currently have an active crypto service or plan to offer one, rely on sourced white-label solutions.

Author

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